marketing

Catholic Church Apes Hooker-Punching Pitchman

Ryan Tate · 04/13/09 02:12AM

Guys, he was just arrested barely two weeks ago for punching a prostitute he hired (according to the cops), after the hooker tried to bite his tongue off. Is now really the time to go bragging to the press about how many people your imitation of him is bringing into your Brooklyn and Rockville Centre churched?

Sir Mix-a-Lot Teaches Kids About Big Butts, Burgers

Hamilton Nolan · 04/07/09 03:47PM

Here we have, you know, big ass butts, pimping food to children. Which is totally wrong, which is, of course, the whole point, because SO COOL ad agency Crispin Porter Bogusky, the inventors of all the weird Burger King ad shit, did this ad, and they just love doing things that people will say is too weird and also wrong, because it generates "Buzz," just like Midtown Manhattan. The point is Sir Mix-a-Lot is teaching obesity and sexuality to your kids and you're really okay with that, deep down, because you love Whoppers.

Chris Brown's Ad Man Talking Comeback

Ryan Tate · 03/30/09 09:30PM

Steve Stoute thinks Chris Brown can totally get past this whole "beating his girlfriend, Rihanna" thing and start endorsing products again. Just like he used to do for Soute!

What Kind of Media Zombie Are You?

Hamilton Nolan · 03/27/09 11:17AM

A fascinating new study of American media consumption provides many insights, but they can all be summed up as: 20-somethings are sexting, 30-somethings are nerds, 40-somethings are online wingnuts, and we're all fucking zombies.

Perez Hilton's Birthday Party: The Sponsorship Pitch

Hamilton Nolan · 03/25/09 12:19PM

Yesterday was Perez Hilton's 31st birthday! His star-studded birthday bash will be March 28th at LA's "iconic" Viper Room. And here's how his marketing firm is trying to sell people sponsorships of this once-in-Perez's-lifetime affair:

LiLo Will Do What It Takes to Pay the Bills

cityfile · 03/23/09 10:09AM

Lindsay Lohan is having money trouble, at least according to unnamed friends of the starlet who tell the Daily News today that Lindsay is "living on credit right now" since "she has no cash," and is supporting herself thanks to Sam Ronson. Her financial predicament isn't because she's turning down cheesy commercials (as this Italian spot makes clear), or because she has any issue with slapping her name on any number of products, like leggings or spray-on tanner. Just in case that isn't clear, look no further than former nightlife promoter-turned-entertainment marketer Mike Heller, who was profiled over the weekend in amNew York and who has been working with Lohan to "exploit" her "brand."

Twitter No Longer All About the Art

Hamilton Nolan · 03/19/09 10:57AM

Marcelo Tas is a Brazilian TV host described as "a tropical version of...Jon Stewart." But you could also describe him as "the first celebrity to trick a company into paying him for bullshit on Twitter."