The Magazine Ad of the Future; Rupert Takes a Hit
• Get ready to see commercials appear inside magazines. CBS is embedding tiny screens in an upcoming issue of Entertainment Weekly, which will play a clip promoting the network's fall season. What will it look like? Like this. [WSJ]
• Poor Rupert: The billionaire chairman of News Corp. only collected a compensation package of $18 million for the most recent fiscal year, which is down from $30 million, or 40 percent, from a year earlier. [AP]
• David Letterman continues to beat Conan O'Brien in the ratings. [NYT]
• Did Glenn Beck get yanked off the air after stirring up so much controversy recently, or is he on a regularly scheduled vacation? It's a mystery! [Politico]
• 60 Minutes is planning to air a tribute to Don Hewitt this Sunday. [NYT]
• Meghan McCain is returning to The View as a guest host. How thrilling. [NYP]
• Reader's Digest is one step closer to officially filing for bankruptcy. [NYT]
• What is Jayson Blair, the disgraced ex-New York Times reporter, up to these days? He's a "certified life coach" for a mental health facility. [Gawker, AP]