hallmark

How to Celebrate a Recession Christmas

Hamilton Nolan · 12/04/09 12:44PM

Hallmark writers are staying off welfare this Christmas by writing cards bearing recession-ized slogans like "This wasn't the year that any of us had hoped for." GEE THANKS. I think we can do better than that.

Hallmark Magazine Is Thinking of You...

Jessica · 02/16/06 09:21AM

While most brands are pursuing television and digital media and putting the kibosh on print ventures, the saps at Hallmark, having sold its entertainment unit and put its cable channel up for auction, it currently developing a magazine — because, you know, business logic is for suckas. The company did two test issues of a Hallmark mag in 2003 and 2004 (focusing on relationships, crafts, food, and other such domestic evils), both of which did well enough with menstruating housewives to inspire further development.