More evidence emerged this morning that yesterday's Balloon Boy escapade was either a deliberate hoax or the result of galactic idiocy, and local authorities have begun investigating whether it was staged.

Meghan McCain says she plans to "get the fuck off Twitter" since so many users of the microblogging service are hating on a maverick picture she posted of her maverick cleavage. Oh, please. She's a fameball. She's going nowhere.

It's hard to explain Drue Kataoka. There's the hair. The intimate spiritual moments with aged Silicon Valley dons. And this new music video about net neutrality, co-starring Facebook fameballer Randi Zuckerberg. Think of Kataoka, perhaps, as Silicon Valley's Julia Allison.

You may want to be seated as we deliver this news: Arthur Kade, the internet's biggest vagina, had a near-death experience yesterday. But as one fameball wavers on the precipice, another fameball friend could soon make her return!

Saw Arthur Kade goose-stepping his way through the 34th Street 123 station at 5:45 PM. He has the strangest walk; he puffs out his chest and thrusts his hips out. The overall effect is that of someone with something down the back of their pants. He was eating something doughy and chewing with his mouth open.

How does an obnoxiously over-the-top kid on digital helium land a feature film deal, as Fred has done, according to a casting call obtained by TubeFilter? By having the most, or now second-most, followers of anyone on Google's video site. And by playing perfectly to Hollywood's fantasy that the branded serials its traditional TV studios specialize in can be profitably replicated online: Fred, you see, earns a reported six figures off this cheaply-produced stuff.

On what twisted planet does a Harvard grad leave a law firm to work for Julia Allison? On this one, apparently. We once dared to hope microcelebrity was dead, felled by the economy and oversupply. Perhaps we were wrong.

Julia Allison wants to be a Web mogul. Foreman of a fameball factory. Oprah to a dozen young Dr. Phils. In short, she'd like to replicate herself. Ominously, for such grand ambitions, she's recruiting on Cragslist.

Philly pseudofameball Arthur Kade is constantly forced to top his own previous heights of assholedom just to maintain his ongoing performance art project. He does this by appearing ever more insane. Taint hair complaints are okay; but this is sublime:

Julia Allison has signed a yearlong deal to make commercials for Sony. Let there be no doubt: This is a major coup for the fame-hungry "lifecaster." There, we said it.

Ousted founder of Vimeo, the Original Fameball, and now pointedly crazy internet personae Jakob Lodwick has finally written the definitive treatise on how to deal with the pressures he's experienced from "a prominent online gossip publication." And it's not terrible!

No more disturbing stoner moments for Jakob Lodwick! The hipster internet nabob has quit weed and cut back on booze, even caffeine. Unfortunately, detox just means more nakedness.

When do we force ourselves to look away from Jakob Lodwick's seeming public breakdown? The Vimeo founder shot this insane, angry video beautifully. Could a genuine trainwreck be so intricately choreographed?

For some time we'd heard about someone named John Munson, though we'd never met him. Then on Friday we turned on Jeopardy and saw an ascot-wearing contestant with a phallic signature introduced as a "gadabout". It was John Munson.

In an exciting bit of rumor that almost makes us want to take the rest of the week off, a tipster tells us they heard on Philly radio that Zoolanderesque performance artist Arthur Kade's getting a reality TV show. Uh.

Arthur Kade, the world's greatest man/thespian, is in New York to work as a "featured extra" in some flick. To enhance "The Journey," Kade took the bus in from Philly, slumming in the back "like a modern day Rosa Parks."

When are you the most greatest individual in the entire Philadelphia metropolitan region, you can't be walking around with just any cell phone. Today, Arthur "Zoolander" Kade reveals the hot "Special Edition" phone he's getting, when he can afford it.

Charmaine Blake, famous publicist, is of course best known for issuing a press release about—and during—her date with Cliff Clavin last night. What else has this famous publicist accomplished? We've prepared a Top 10 list.

Julia Allison no longer has her last proper job, at Time Out New York. Her reality show fizzled; a business partner ditched her. The archetypal protocelebrity was reduced to shilling for an amusement park. Time for a rebirth, via hair.

We've always suspected that F-list Philly fameball Arthur Kade was laying on the Zoolander-ness a little thick, for effect. We so wanted him to be real that we've tried to ignore it. But this week, he's just become unbelievable: