Mark Penn Discovers Pessimism 890 Hamilton Nolan 06/19/09 12:00PM Filed to: Geniuses Geniuses microtrends trendwatch Mark Penn Bullshit Flackery People smarter than you Mark Penn, failed campaign strategist and head of one of the world's most ostentatiously amoral PR firms, has used polling and research to ferret out a new microtrend: People are pessimistic, these days. That will be one million dollars. [WSJ]