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If Lindsay Lohan's recent Rock-Bottom Memorial Day Weekend Spectacular could be crystallized into one image, it would likely be a photograph taken of the actress the night after her drug-related arrest: It featured the starlet being carted off unconscious from Teddy's, eyes closed, mouth agape, and in possession of a pale, violet-tinged complexion that suggested the earliest stages of rigor mortis had begun to set in. In other words, it looked like your average American Apparel ad, and the fact that she just happened to be wearing one of the hipster sportswear company's hoodies at the time made it a near no-brainer for inclusion in their recent marketing efforts. From the NY Times:

After photographs appeared on tabloid covers across the country, American Apparel employees concluded that Ms. Lohan was wearing one of the company's designs. And while this is not the sort of product placement many fashion companies would consider positive, American Apparel, which markets its casual sportswear with self-consciously randy imagery, operates antithetically to industry norms.

Ms. Lohan's picture was posted on a company blog, at americanapparel.net, and at least one store in Manhattan pasted the Daily News front page near a display of the $40 "flex fleece" sweatshirts, causing a run.

We strongly suspect the photograph, and the guerrilla campaign the clothing manufacturer has built around it, could signify the tipping point in the convergence of the worlds of celebrity self-destruction and fashion: Dressing exactly like your starlet hero did on her most recent, pre-rehab bender. Before those showbiz fashion recreation experts at StarStyle do it first, the entrepreneurial among you may want to register the domain name MeltdownLooks.com in anticipation of this hot, emerging trend.