Trade Round-Up: Two Words: Singing Bee
· U.K.'s ITV and NBC are concurrently developing their own versions of the gameshow The Great American Singing Bee from producers Phil Gurin and Bob Horowitz. But how was such a brilliant concept hatched? "Horowitz 'came to me and said, "Two words: Singing bee," ' Gurin said. 'I said, "Bingo," and we began developing it.'" NBC is also expected to buy the still-undefined, bingo-related concept mentioned in the pitch duo in the coming days, which could involve people shouting at a cage full of numbered ping-pong balls and become a natural companion piece to current hit Deal or No Deal. [Variety]
· EMI makes deal with Apple to sell songs online without digital rights management protection, which will allow iTunes users to download all the copy-protection-free Coldplay songs their iPods can handle. [THR]
· Stephen King's son accepts his birthright of having his horror novel adapted into a feature film, with Neil Jordan directing and Akiva Goldman producing a movie version of Heart-Shaped Box, a spooky tale of a haunted killer suit bought on eBay. [Variety]
· While CBS wins the evening in the 18-49 demo with the NCAA tournament championship game, its final number will probably indicate it was the fourth-lowest-rated one in the last 10 years. Take that, Joakim Noah! [THR]
· MTV greenlights the Ashton Kutcher game show pilot 3 Kings, hoping that their relationship with the star won't fizzle out after Punk'd ends after its upcoming, final season. [Variety]