Bob Costas has more than 20 years of experience as a sportscaster. He's done the Olympics six times. But he's most famous on the internet for inviting wild-eyed sportswriter Buzz Bissinger on his talk show in April to rant and project bits of spittle towards absurdly civil former Deadspin editor Will Leitch. Now Costas-one of the most refined and experienced personalities in all of sports broadcasting-is forced to talk about Leitch and Bissinger in every single interview he does. It's his legacy!

Mostly angry, and run next to the self-parody pictured at left. "No story has apparently come close to sparking such a response." [WWD]

Wired posted its profile of Julia Allison, the Time Out New York dating columnist and onetime protocelebrity (now in the process of crossing over into the real thing). Yes, the cover story (preceded by the cover itself) retreads much that Gawker readers already know about Allison, and many of you will, no doubt, find the piece altogether too friendly, a celebratory, rather than judgmental, distillation of her techniques for self-promotion and attention whoring. But there is news. Confirmation, for one, of Allison's long-rumored reality TV show for Bravo, IT Girls. Wired said the deal was signed in June, though it's clearly been in the works for much longer. Then there's a terrifying new wrinkle to Allison's new "lifecasting" Web venture, Non Society:

Savvy media watchers are beginning to note that the birth of Angelina Jolie and Brad Pitt's twins July 12 indicates they probably were not born in May, as Entertainment Tonight reported at the time. Amid intense scrutiny, the showbiz show in June yanked the story from its website, but its executive producer insisted "we are waiting to see how this plays out" before issuing a retraction. And now that everything has played out as expected, with ET looking stupid, the show has buried its admission of error on some blog, and will not issue a retraction or say anything on broadcast TV. “We have moved on and so have our viewers,” a show spokesman told the Times. Well, sure, but will any of us really trust ET for crucial celebrity baby news again? Not celebrity blogger (and Daily Show host) Jon Stewart, whose June 5 wrapup of the whole scandal is after the jump.

How does Fox News' vicious PR department respond to charges it smeared a Times reporter as a drug addict, blamed a pregnant Wall Street Journal reporter's hormones for unfavorable coverage, and that chief Irena Briganti blackballed, bullied and threatened virtually all the reporters she came into contact with? By distributing to TV critics a button with pictures of kittens and hearts, reading "Hugs & Kittens from Fox News Media Relations." Ha ha, get it? It's funny because reporters who can't take Fox's hardball PR tactics are babies who expect to be coddled. Instead, they will be devoured by Fox News chief Roger Ailes, with kittens and human hearts as the appetizer. [TVNewser] (Image via TVNewser)

The Associated Press' Washington bueau chief, Ron Fournier, has been pissing various people off with his "accountability journalism" since he was installed in May. His bitter former boss at AP trashed his credentials to Politico, and influential website Talking Points Memo wondered if he wasn't responsible for the AP's "atrocious campaign coverage this year." Fournier has said his new approach, which involves taking more pointed stands within news articles, is driven by an in-depth examination of the facts, while critics say it is simply biased, advocacy journalism dressed up in new clothes. Fournier has had the backing of top AP brass in New York, but that may soon change, given the following recap of a 2004 email from Fournier to then-White House senior advisor Karl Rove, published this evening on TPM:

How many named sources do you think the Wall Street Journal used in its story on the SEC's crackdown on stock market rumormongering? One: the SEC. And how many anonymous sources? Twelve or more, it looks like, including "a senior official" at the SEC, "people close to the firm" Lehman Brothers, a "person familiar with the matter" and several sets of "people familiar with the matter." Of course, it's impossible to know how many of these citations are the same person appearing multiple times, so the actual number of anonymous sources could be lower. And, to be sure (*cough*), the SEC is ostensibly cracking down only on people who knowingly spreading false rumors for financial gain, which the Journal isn't doing. Further, most reporters consider their anonymously-sourced journalism a step or two above rumors. But if the SEC is going to investigate how some companies profit from derogatory rumors, shouldn't it also look into profit from positive gossip? Stuff like this, from the Journal:

Remember how the New Yorker's Barack Obama cover was supposedly going to confuse a certain class of voter over whether Barack Obama is a legitimate, Democratic candidate for U.S. president or flag-burning muslim terrorist? Everyone sort of pictured these gullible souls as poor, uneducated whites, but the joke's on us, because the caricature has pushed no less a political sophisticate than MSNBC's Chris Matthews into a pit of stuttering confusion. Talking about the cover on Hardball tonight, Matthews suffered a severe relapse of his notorious Obama/Osama condition. Symptoms include calling Obama by the name of terrorist Osama bin Laden; referring to bin Laden as "Obama" and flashing on-screen pictures of one dude when talking about the other. Click the thumb to see which one happened tonight. HOPE YOU'RE HAPPY NEW YORKER FASCISTS. [Huffington Post]

Hey, Julia Allison's on the cover of once-important lifestyle rag Wired! Ms. Allison, who's moved beyond the "dating columnist/celeb talking head" thing to become a noted dater-of-rich-nerds, is the subject of yet another of those interminable stories about becoming Internet Famous in Three Easy Steps. We haven't read the piece, except that we already did in a different magazine like a month ago. More importantly: editors and contributors who perhaps have some doubt as to your value as a cover model may undermine the honor with unflattering photoshop work and coverlines. ("Even if you're nobody," eh?) Just ask right-wing comedienne Ann Coulter. And consider yourself warned.

A TV reporter in LA went out to cover the wacky goings-on at the line of people waiting to buy a new iPhone 3G. He approached a guy in line with much goofiness; the guy in line responded by (accurately) calling the reporter a "Jackass" on live TV. It's truly a landmark moment in the history of gadget nerds asserting themselves against media mockery. Click to watch the verbal smackdown—complete with a whole crowd of Apple fans simultaneously crying, "Ooooooooo!!" [via BoingBoing]

Do pop-up ads qualify as "deceptive marketing practices"? Good Morning America says "yes." A free enterprise advocacy group says "no." We say "yes, but don't you know not to click that shit by now?" We guess it's a public service that GMA did a spot last week warning people not to enter their credit card info into pop-ups. But if you're doing that, you are either elderly, or doomed to be snuffed out by the principles of Darwinian evolution in the digital age. Expect the marketing industry to strenuously object; pop-ups are simply an "information channel" in their view, the bastards. Watch the GMA clip, after the jump:

If you were a totally unknown rapper who suddenly appeared in a documentary rhyming alongside the late Biggie Smalls, one of the greatest and fattest men to ever pick up a microphone, wouldn't you be happy for the publicity? (Yes, if you were smart). Not if your name was Supreme, a Brooklyn rapper who is suing some documentary makers for $20 million (good luck) for using footage of the Notorious B.I.G. battling Supreme in 1994. It caused him "mental distress," the poor lil guy! The Post says the suit "neglects to say who won the war of words between Supreme and Biggie," but we're gonna go with "Biggie by a mile," based on classic clips like this one:

Gawker videographer Richard Blakeley noticed that if you re-mix the embarassingly bad Nonsociety video (dating columnist/publicity whore Julia Allison & Friends' new "online business" with actual investors) it syncs up perfectly with... a Valtrex commercial. Watch it! In related "defending your online reputation" news...

Here's where we play Goofus & Gallant, European nations edition. Gallant Denmark stood up in favor of the rights of publishers when those stupid, mediocre cartoons about the prophet Muhammed caused worldwide outrage and riots a couple years back. Goofus Netherlands, on the other hand, recently threw a cartoonist in jail for drawing cartoons that might be offensive to Muslims. By all accounts the cartoonist, "Gregorius Nekschot," is offensive to Muslims. That makes his arrest no less phenomenally stupid.

Amanda Hudson allowed teenage daughter Jodie Hudson to throw a birthday bash at the British family's £4.4 million ($8.7 million) villa in Spain, but when pictures like this of underage drinkers passed out on the floor and accounts of stolen jewelry appeared in Blighty tabloids, the elder Hudson brought suit, alleging defamation under the U.K.'s strict libel laws. The fishwraps will hide behind local "fair comment" provisions, which indemnifies the retellers of factual accounts — the problem is, the accounts posted by daughter Jodie and friends to social networks like Bebo and Facebook may have been less than strictly factual. And, of course, the photos are protected under copyright provisions. Which may mean that British hacks might have to factcheck anything gleaned from websites. I can only hope this is one legal precedent that they don't export to the colonies.

Could this be the end of the anonymous life of Banksy-British street artist -to-the-stars, darling of the underground and Angelina Jolie, and the most famous unidentified figure since Batman? We took a shot at solving the mystery ourselves a couple of months ago; but now the Daily Mail has done their own investigation, and we must say: it looks like they have him nailed. All the evidence is below-decide for yourself:

"Unregulated product placement is out of control these days," said Hamilton as he took a long, satisfying sip of his Folgers-brand coffee, savoring the full-bodied flavor. "Particularly on television, where product placement is an increasingly necessary source of revenue for all your favorite and least favorite shows." Now the FCC is trying to regulate it in a hilariously heavy-handed way, and evil marketing geniuses are fighting back by, inexplicably, flaunting their scary power over everything you see. "We almost consider ourselves to be the junior writers on the show," says one. The government willl destroy everything to stop you, fiend!:

As predicted, New York magazine's profile of Joe Scarborough was much like its predecessor in the Times, recounting the MSNBC personality's trip from a scripted right-wing blowhard to a charming, inventive morning show host who even sympathizes with Democratic presidential candidate Barack Obama. But the endorsements! The MSNBC hosts' colleagues are positively effusive. And no doubt the most powerful quote is this one from former Meet The Press anchor Tim Russert, collected two weeks before his death:

You know it's a slow news day when the Daily News decides to run a nine-page photo gallery of a naked rugby match on a beach in New Zealand. In the "News" section, no less. Or maybe an intern just got confused. "Oh you said you wanted a NEWS gallery? Uh, actually, nevermind, that's not gone live yet." NSFW, obviously. [Daily News]

Thank you, everyone who is awake right now, for emailing us about the nytimes.com headline pictured at left. I hope you don't feel bad when I tell you that it's not a "major fuck up," as one tipster put it. The headline is, in fact, "[headline about unlikely broadway musical]", which is kind of meta, un-Times-ian joke title for a story about a real play called "[title of show]." Even one Gawker editor, who IMed me, hysterical, was briefly fooled. Please, Times, it unnerves and confuses everyone when you put on these airs. It's like an old person trying to talk like a teenager. [additional point about Times trading onetime air of unimpeachability for presumption of error!] [Times]