legacycom

It's Never Too Soon to Start Your Jacko-Related PR Campaign

cityfile · 06/25/09 03:53PM

Over the coming days, lots of companies will look to cash in on the death of Michael Jackson. Legacy.com, the "undisputed leader in Web-based memorialization" and the website "where life stories live on," may just go down as the first. It's already set up a guest book where people can "share their thoughts and express their condolences." And it's already sent out a press release pointing out that printed versions of these "guest books" can be ordered as "commemorative keepsakes." The press release is below.