Fraps are easy to shoot — just click record while playing a game on your PC. A 10-minute session at HD quality makes for a Godzilla-sized video file to upload to Vimeo.

Michael Ian Black, comedian and VH1's go-to analyst of pop culture, has started an online feud with testosterone and beer-fueled guy blogger Tucker Max. Black challenged Tucker to a fight, Tucker accepted, and now they are both talking trash in a way advantageous to the promotion of Black's new book. This would all be cuter if Black didn't just try to start another online feud with David Sedaris, to promote the same book. These online publicity stunts are incredibly difficult to pull off without being annoying; below, a jaded look back at five that sucked the big one:

It's been just a little over a year since Julia Allison touched down in Silicon Valley, strutting past the hand-stampers at an arts fundraiser and informing anyone who would listen that she was looking for a boyfriend to help her with her website. It hasn't exactly paid off. The so-soft-it-hurts launch of her new startup, Nonsociety.com, is a technical tour de farce. The rumored-to-death project wraps glamour shots of Allison and friends like comrade Meghan Asha Parikh, TechCrunch editor Michael Arrington's ex-girlfriend, around sideways-scrolling feeds ("lifestreams"!) of their Tumblr blogs. Meghan, a former hedge-fund analyst, shows off her tech creds here. She's the only one who seems to have a functioning "lifestream," even on launch day. Allison's and a handbag-designing ladyfriend's came up 404. We salvaged the launch video, in case the whole thing collapses:

On Monday, we posted Muxtape founder Justin Ouellette's accidentally-emailed-to-the-Internet photo of a napkin on which he'd scribbled details of his investment deal with Jakob Lodwick. Lodwick, best known for getting fired from Vimeo, an online video-sharing site he founded, now owned by IAC. He now spends his days playing the solipsistic teenager in a man's Crocs-shod body. Now Lodwick's replacement at Vimeo, director of development Andrew Pile, joins the fun.

Is IAC's Vimeo, the video-sharing site founded by bizarrely charismatic (and just plain bizarre) New York entrepreneur Jakob Lodwick, missing its founder? In a word, no. Lodwick lost his job due to insubordination last November; his dare-you-to-sue-me funding of an IAC employee's music startup, in an apparent violation of his noncompete agreement, is right in line with the nose-thumbing he did while on the job. We heard IAC finally fired Lodwick because he would blow off meetings with upper management when it wanted to talk to him about things like marketing and growth. So who got it right — IAC chairman Barry Diller's suits, or the wannabe iconoclast?

Once an oversharer, always an oversharer — no matter what it costs, personally or financially. When IAC fired Jakob Lodwick — the Internet's own Howard Roark — from Web video site Vimeo, IAC agreed to pay Lodwick $100,000 a year until 2011, just so long as he stayed away from IAC employees in any new ventures. Lodwick, reportedly bipolar and never much one for consistency, has proven unable to resist the temptation. An image posted to former IAC employee Justin Ouellette's personal blog seems to confirm what's already been rumored: Lodwick funded Ouellette's side project, an online-music site called Muxtape, with enough cash — $95,000 in exchange for 1 percent of Muxtape's equity, going by the scribbled napkin — so that Oullette could quit IAC to run Muxtape full time.

From the hoary old crypts of the most ancient corners of the Internet comes a massively awesome collection of blogs that no one cared about. Like whatever it was that Jakob Lodwick invented, but worse! Each began with one post from some cyber-dreamer, and that one post has been preserved, all on its lonesome, to this day. For instance:

Yesterday, a grown man threw a tantrum and stormed off the internet. Because we bullied him. It wasn't pretty. Are we proud? Well, it's a living. We spent today mulling over some wise advice we received. And, of course, it's true. We should be constructive! In the spirit of friendship, we'll explain how to survive the Internet without letting the bastards get you down. Heed our words, and you'll never have to shut down another blog. Or quit a message board, or ban yourself from a comments section. Never again will you hear the sirens of the waaaahmbulance.

It's hard out there for an Objectivist. At least, that's according to Normative founder Jakob Lodwick, who cites his mama when deciding that we're all just too negative to appreciate the risk-taking, innovative soul behind Vimeo and (too a much more secretive extent) Muxtape. You animals have scared him away from the Internet with your snide comments and ad hominem insults! Never mind that markets, like emotional states, tend to be volatile — if your will is positive enough, you can conquer all, promise! At least, that's the theory. Lodwick has decided to stop trying to live up to it and will cease to publish anything but positivity online, presumably with comments disabled.

Jakob Lodwick, the entrepreneur who still takes Ayn Rand seriously even though he presumably graduated high school, is off the net because of you. He half-quit once before, back in February, when he was concerned that people were being mean to him because he over-shared too much personal information. Now people are being mean to him because he's patently ridiculous, which means he has to scale back his internet presence even more. All because he wanted to learn about China! Lodwick, who is famous because the streaming video site he founded before YouTube failed to become as popular or successful, says, "I may be a millionaire but I this sort of thing still hurts." Like Molly the Bear, Lodwick cannot understand anyone's hostility toward him. After the jump, the 2 a.m. email your day editor received from the 15-year-old girl who took over the 25-year-old tech entrepreneur's body.

You are pretty much everything that is wrong with everything. Read a goddamn book. You are seriously the worst. [The Tumblr That Represents All That Is Wrong and Evil In This World]

Vimeo's Jakob Lodwick, the ex-man of both Star talking head Julia Allison and her BFF Mary's little sister, 18-year-old soap star Leven Rambin, is in Esquire this month. He's finally fulfilled his dream of becoming a model! (They featured boys of the web, who got to keep their clothes on.) Meanwhile, Iminlikewithyou's Charles Forman, pictured on the left, has finally fulfilled his dream of dating Julia Allison. And now they're pictured in the same spread—awkward! Click to enlarge. [via AlleyInsider]

We don't own a smoking jacket or get manicures, so were unaware that New York wantrepreneurs Charles Forman of Iminlikewithyou and fired Connected Ventures cofounder Jakob Lodwick appear in the latest issue of Esquire until Forman pointed it out to us this morning. "Good to see you yesterday," Forman managed to say before asking: "Are you going to put my Esquire thing on Valleywag?" Fine. But only because it gives us a chance to examine what, exactly fellow wantrepreneur Julia Allison sees in him. Yes, the pair are dating. (Though we hear she sometimes forgets his name when introducing him at parties.)

Reports came in over the last hour that Muxtape was hacked, and the online-music startup has confirmed the news on its blog.

Last night I decided to play a little game to pass time at the gym: take the treadmill in front of the window, overlooking Broadway, and run until I saw somebody famous walk by. Exactly thirty minutes later, Vimeo-founding Julia Allison-ex and web-boy Jakob Lodwick strolled past, as if on cue. Damn. I was hoping for SJP. Thanks, Internet.

Interviewing Muxtape's Justin Ouellette for Listening Post, Eliot Van Buskirk asked "How many users are there at this point? How many muxtapes?" Ouellette's response — "more than the population of Germany, less than the population of Japan" — puts the number between 82 million and 127 million users. Compete.com puts the number around 52,000. Ouellete might have been joking, but Van Buskirk published the numbers without comment. And remember, with Ouellete and his Muxtape partner Jakob Lodwick, whom Barry Diller fired from his post as founder of online-video site Vimeo, you can't judge what's actually going on based on what they say.

Why all the poverty in America? Vimeo-founding Julia Allison-ex and tedious fameball douche Jakob Lodwick thinks it's because all those poor, poor corporations are forced to pay a minimum wage that many prospective workers are simply not qualified for. In a rhetorical interview with himself (Oh, what a device!) Lodwick sure does make some convincing arguments.

Promiscuous hipster investor Jakob Lodwick is once again looking to score for free. "Basically, if you want to work your ass off for me a few days a week," Jakob wants you for his music startup, Normative. Noting Lodwick's post-IAC riches, Tumblr'r Corinne offers this rewrite of his ad:

We heard Jakob Lodwick may have broken his severance agreement with IAC's Connected Ventures when he poached Vimeo Web designer Justin Ouellette to help him start Muxtape, an online mix-tapes startup. How much could the gaffe cost the Connected Ventures cofounder? Reportedly, $100,000 a year through 2011. "What a mess," an IAC exec tells us. True, but mostly for Lodwick. IAC can hire more Web designers to replace the one Lodwick's entrepreneurial ventures have cost them so far. Diller's six-figure dole will be harder for Lodwick to replace.

Doing some follow-up research on Vimeo's traffic after our post earlier today, a tipster made an intriguing discovery. Compete.com lists "beastiality" (sic) as the fourth-highest search term driving traffic to the IAC-owned video-sharing site. Which may have something to do with open-minded libertarian founder Jakob Lodwick's choice of "Obeastiality" as the name of his blog (it now redirects to jakoblodwick.com). Sadly, there's no hot monkey sex on the site, but I did find a clip of a woman making out with a cat, so that's something. Interspecies lovin' on Vimeo, after the jump.