When a presidential candidate puts her daughter on the hustings, they call it "pimping." But when a company sends a girl out looking for dates, we're supposed to call it a community service? That makes Cordarounds the pimp this Valentine's Day. In a viral marketing project titled "Karen the 13th," the horizontal-corduroy pantsmaker subjected winsomely hapless Karen Palmer — and us — to a drawn-out search for the man of her dreams.