In your fuzzy Friday media column: Fuzzy futures for newspapers, fuzzy-headed football fans delight, fuzzy math from the NYT Co., and other fuzz-related items:

Today is the deadline that the New York Times Co. originally set for the Boston Globe to come up with $20 million in cutbacks, or be shut down for good. So, what the hell's happening?

• The New York Times Co. has reached a "tentative agreement" with its union to impose a 5 percent pay cut on employees through the end of the year. [NYP]
• Disney's ABC is joining Fox and NBC and taking a stake in Hulu. [AdAge]
• As expected, Time Warner said it may spin off AOL. But it may end up selling it, too. Either way, Gerald Levin, Dick Parsons and Steve Case will still be responsible for the worst merger in American corporate history. [NYT]
• Viacom reported that first quarter profit dropped 34 percent amid falling revenue at both its film and TV networks businesses. [AP]
• Related: Viacom boss Sumner Redstone is as senile as ever. At the Milken conference in Beverly Hills, he said he wouldn't comment on his competitors before lashing out at Ted Turner, Rupert Murdoch, and Jay Leno. [THR]

In your springy Friday media column: a maybe-savior for the Boston Globe, traumatized journalists are everywhere, Newsweek bites HuffPo, and more!

In your fabulous Thursday media column: John Madden retires, newspapers just falling apart everywhere, Martha Stewart gets a fat contract, and Fiji's version of The Onion:

In your overflowing Wednesday media column: Sam Zell wakes up, alt-weekly censorship, Dan Abrams commiserates, Ben Affleck says words for some reason, Ann Moore doesn't expect to live long, and PRWeek goes monthly:

• More bad news for the magazine biz: Ad pages fell 26 percent during the first quarter, although you probably guessed that when you used last month's issue of any number of Condé Nast magazines to floss your teeth. [NYT]
• Steve Brill plans to save journalism! Or die trying, at least. [NYT]
• Sam Zell now says his acquisition of the parent company of the Chicago Tribune in 2007 was "a mistake." And a rather expensive one at that. [CT]
• Is NBC's long ratings slump over? Jeff Zucker sure is hoping so! [LAT]
• 20/20's Bob Brown has been dismissed after 30 years at the network. Insult to injury: He was told he could freelance for the network if he wants. [P6]

• Amazon.com is in the hot seat for stripping gay and lesbian books of their sales rankings, something the bookseller is now calling a "glitch." [EW, WSJ]
• MSNBC is reportedly in the process of developing a weekend political show to be moderated by chief White House correspondent Chuck Todd. [NYO]
• More bad news for barely-living BlackBook: its longtime fashion director is out. And Jann Wenner's marketing chief is leaving Wenner Media. [WWD]
• Alpha Media has laid off a handful of employees at Maxim, including deputy editor Chris Wilson and editor-at-large Steve Garbarino. [NYO]
• Magazines are looking to raise subscription rates to save themselves. [NYT]

In your sad, macho Thursday media column: Boston Globe anger, broke-ass papers resign themselves to advertorial disgrace, media money evaporates, and let's all laugh at Politico:

In your swashbuckling Wednesday media column: XXL-Giant feud update, NPR infighting, nobody's scared of ASME, the Boston Globe is mad, son, and dead goats save newspapers:

• To celebrate 1,000 episodes (and 35,892 sound effects), CNBC's resident buffoon, Jim Cramer, rang the opening bell of the NYSE today. [CNBC]
• Sales of romance novels are on the rise, since in times like these, we all just want to indulge in happy endings. Or something along those lines. [NYT]
• Why is the New York Times Co. frantically looking to cut costs at the Boston Globe? For one thing, it's on track to lose $85 million in 2009. [NYO, Portfolio]
• It's hard getting people to pay for newspaper content they now get for free. Let Coke guide you, Arthur Sulzberger Jr.: "Coca-Cola took tap water, filtered it and called it Dasani, and makes millions of dollars a year." [NYT]
• Magazines are blurring the line between editorial and advertising by putting ads on the cover. If they don't, they go bust. Rock, meet hard place. [NYT]

In your traditional Tuesday media column: Dan Abrams insists he's clean, the Great Magazine Die-Off continues, newspapers are not doing well, TV on the good trains, and more!

• Boston Globe staffers are still reacting to the news that the New York Times Co. may shutter the paper in 30 days if certain pay concessions aren't met. The paper announced it plans to raise newsstand prices, and a small group of staffers staged a rally last night in support of the paper. [E&P, WCVB]
• Peter Bart is denying claims he was ousted as Variety's editor. [NYT]
• The AP says that sites that use the company's content will have to obtain permission and share revenue with them, or they'll face "legal action." [NYT]
• Keith Olbermann aired a eulogy for his mom on last night's show. [HP]
• For his part, O'Reilly wasn't too cool with pics of two men kissing. [Gawker]
• Thomson Reuters chief Tom Glocer riffs on the future of the Times. [NYO]
• You can now watch NBC while sitting on PATH trains. Thrilling! [MW]
• Even more thrilling: Playboy has launched its redesigned website. [BR, Folio]

• The New York Times Co. says it will shut down the Boston Globe within a month unless the paper's unions agree to $20 million in concessions. [BN]
• Fox News gossip columnist Roger Friedman got axed after he reviewed a pirated version of Fox's new X-Men movie, Wolverine. [DHD, NYT]
• Vanity Fair is scrapping its annual "green issue." [Independent]
• Michelle Obama may be beloved by the media world, but she isn't a sure thing when it comes to selling magazines on newsstands, apparently. [AdAge]
• Playboy's former fashion director is suing the mag for discrimination. [NYP]
• Hearst's Country Living is launching a line of products. [MW]
• Michael Crichton died last November, but two more novels by the best-selling author will be published over the next year and a half. [NYT]
• Eliot Spitzer was on the Today show this morn, in case you missed it. [Jossip]
• Fast & Furious was No. 1 at the box office this past weekend. [THR]

The NYT Co. has threatened to shutter the Boston Globe if the paper's union doesn't accept serious cutbacks. So Globe reporters hit the streets to find old people who read the Globe, and quote them:

So this finally happened: the New York Times Co. is threatening to close the Boston Globe if the union there doesn't agree to several harsh money-saving moves. In this case, it's not a bluff.

In your troubling Wednesday media column: layoffs at Conde Nast and the Boston Globe, Bill Keller fights back, King's officially dead, North Korea's still mean to journalists, and more:

• Gannett, the largest newspaper publisher in the U.S., is forcing thousands fo employees to a week of unpaid leave. [NYT]
• The NYT-owned Boston Globe is cutting its staff by 12 percent. [NYT]
• Penthouse is laying off staff. [Portfolio]
• Newspapers are saving money by outsourcing foreign news coverage. [WSJ]
• Hope you're interested in reading lots more about Bernie Madoff. There are a total of eight books about him now in the pipeline. [NYO]
• Here's something you didn't expect to hear: A recent study finds that commercials actually make watching TV more enjoyable. [AdFreak]

Ruh-roh, Kim Jong-Il is sick, what happens when he dies? Hell if we know!! And will we truly know tomorrow or whenever this guy gets back to the executive assistant charged with Explainer-ing it for Slate? Not really! As literary Tumblrer Keith Gessen pointed out while trying to make sense of the whole Ossetia mess, you know there's a redundant "inadequacy" to the international news in our dying newspapers when even bloggers with the attention spans of Piper Palin feel it. But isn't that because our dying newspapers have mostly killed their foreign bureaus because there's no money in it?Yes! Which is why, as readers, we are happy these guys from Boston have founded the Politico of international news. (It is already poaching people from Politico.) And those newsroom cutbacks may enable Global News Enterprises LLC.* to put together a pretty strong team. From an announcement in March:

The Boston Globe proposed a 10% pay cut to its union, which rejected it out of hand. I guess getting as much money as possible and getting laid off sooner is preferable to getting paid less to hang on slightly longer before getting laid off. [Globe]