advertising

Peter Arnell Loses Again

cityfile · 04/27/09 12:50PM

Peter Arnell can't seem to catch a break these days. Earlier this year, the advertising mogul and "brand expert" was widely mocked for blowing millions on a silly, new logo Pepsi. Just weeks later, his decision to change Tropicana's packaging turned into an epic disaster, causing thousands of consumers to cry foul and sending sales plummeting by 20 percent. Now he has another more defeat to add to his list. HarperCollins just won a lawsuit against Arnell and he'll now have to write the publishing house a check for $100,000.

Six Million Ways to Die

Hamilton Nolan · 04/25/09 11:00AM

This, reportedly from a "European trade publication circa 1998," may be the single most unintentionally terrible ad ever produced. At least in the last 11 28 years. Click to enlarge. [via Fishbowl LA]

Is Your Pill Made of Rat?

Hamilton Nolan · 04/23/09 02:04PM

Rats: Are Your Off-Brand Pills Turning Into Them, In Your Mouth?

Snickers Spoofs Derm

cityfile · 04/22/09 08:23AM

A couple of weeks ago, we noticed that people were making fake commericals in honor of subway dermatologist Dr. Jonathan Zizmor. Now candy bar conglomerates are referencing him in their ad campaigns. We can't imagine where where this fascination with Zizmor will take us next, but a radio talk show sounds like a good start. [Urbanite]

Unfortunate Ad Placement Involves Baby Grilling

Richard Lawson · 04/19/09 11:00AM

Oh for the love of... A couple in Detroit tried to cremate their 2-year-old on a grill. Then a website picks up the story. On the same page? An ad for grilling "like an expert."

NBC Sells Its Nonexistent Soul For a $5 Subway Sandwich

Hamilton Nolan · 04/17/09 09:21AM

NBC has shockingly ruined the integrity of its dramatic show Chuck by allowing Subway what is perhaps the most blatant (and therefore laughable!) product placement in network TV history. Mmm, smell that chicken teriyaki.

Esquire Is Getting Nervous

Hamilton Nolan · 04/16/09 11:31AM

Esquire's ad revenue dropped 22% in the first quarter, which actually put it above average. But we hear that the magazine's staff, and its corporate overlords, are on edge. There was a meeting yesterday [UPDATED]...