We've heard lots of vague allusions to the "intimacy" and "coziness" promised by this year's Oscar reinventors, but Hugh Jackman prefers to be a little more specific. And by "a little," regrettably, we mean it.

Airborne bought the back of THR today to announce that the first actor or actress Oscar winner to say, "I'd like to thank Airborne for this award" at the podium would earn $1 million.

Last night's McFlurry-obsessed episode of 30 Rock? Totally not a McDonald's product placement, avers Tina Fey, the show's writer and star, and we must believe her, as she is everything right and good about America.

We must be dead, stupid & hate movies:Here's Cannes! [CHUD]

Upon reflection, this week was sorta dark, right? Well besides the Joaquin Phoenix thing.

With the tighter confines of a New York City subway car to contain him, Travolta has downgraded his Parisian bazooka for a more conveniently terrorizing handgun. And as the heavily tattooed hijacker to Denzel Washington's transit worker-turned-crisis negotiator, he's surrendered the adorable leather-daddy exterior we had hoped he'd maintain for at least a few more roles. Alas, the savagery is complete. As for the rest, we're still not convinced the 1974 original required a visit from the End of Ideas fairy, but who can say really say no to Tony Scott? Oh. Well, give it a look anyway.

[Happy Valentine's Day from Jim Berhle's kartoon kittens. And Joaquin Phoenix!]

Friday nights are so bad that there's a well-researched Wikipedia entry devoted to the death slot. Fox is getting all mavericky and throwing Dollhouse into the mix, assuming the target audience won't have plans tonight.

Today, a media elite replete with tweets thought about all the things they no longer have. And boy, did Wired's editor get mad at a Danish reporter! Also, food, food, and more food:

NonSociety, Julia Allison's experient in making macro bucks from microcelebrity, hasn't come up with a clever way of paying the bills. So she's running cheapo Google AdSense ads! Do they ever tell a story.

We're on the record anticipating Seth Rogen's mall-cop comedy Observe and Report as the moody anti-Blart for thinking adults. But the new green-band trailer has us wondering if Warners has us all fooled.

Everyone in New York is sad because DC is so much cooler now, because we lost all the money and they have President Cool Guy. Well don't worry. DC still sucks.

Photographer Anthony Suau shot a series of photos about foreclosures in Cleveland last year. Today, he won the World Press Photo of the Year award. Currently: Suau can't find work, because the economy sucks.

We usually leave the sports stuff for Deadspin, but HBO's new series Eastbound & Down has very little to do with sports, and even less to do with compassionate human interaction. We're cool with that.

Thanks to this week's sponsors: Allstate, Crunch, Ilus New York, Nerve, Virgin Atlantic. To become an advertiser, click here.

In a surprise turn of events that will require her to temporarily suspend her ongoing vinyl-alphabetization project at the Ronson Archives, a previously thought uninsurable Lindsay Lohan will star in A Nightmare on Elm Street.

Googlers, used to being coddled by the luxuries of the Googleplex, now worry they'll have to pay to ride the company shuttle bus. It's the latest sign of the giant search engine's nervous breakdown.

Just as we try shattering everyone's hopes about landing that editorial dream job, mythical Vogue editor Anna Wintour goes looking for some new assistants! This is the launching pad to success, right? Ha.

• Unsurprisingly, Jason Wu's show was a big hit today, and Anna herself made an appearance. [WSJ, NYM, WWD]
• Reports from Charlotte Ronson's show. [WWD, WWD, NYM, Racked]
• Reports from Yigal Azrouël's show. [WWD, NYM, Fashionologie]
• Fashion Week's official coffee, brought to you by McDonald's, is "actually not that bad." [Racked]
• Photos from Rachel Roy's fall collection. [Pipeline]
• Topshop has been delayed again; it's now scheduled for April. [WWD]
• Ally Hilfiger is planning to launch her own line. [NYO]
• Christian Siriano is covering Fashion Week for Time. [Time]
• Shoshanna will appear in the Judith Ripka's new ad campaign. [FWD]
• Diesel's Fifth Ave flagship opens next week. [FWD, Racked]

Danny Boyle's next: A chick flick? [Variety via HE]