Jeggings Are America's Only Popular Item
Even as marketers try to entice you to buy your loved one that diamond Lexus, they already know that Christmas spending this year will be a disappointment. The lone bright spot for America's forlorn retailers: jeggings.
Christmas spending in general may be "flat to down" this year—but don't tell that to jeggings-wearers!
It wouldn't be a stretch to say that jeggings are the $16 billion denim industry's lone growth category for 2010. While the women's jean market was flat for the past year, sales of jeggings have more than doubled to $178 million, reports NPD Group, the research specialist.
Says here there'll be acid-washed jeggings in time for Valentine's day.