Pedophiles are everywhere, and they want your child: Fashion, to the rescue! Introducing Safe Cuddling, a fluffy playsuit that keeps the bad men away.

Safe Cuddling sounds an alarm — Flashlights! Bells! — if touched for too long and/or in inappropriate places. At first, the suit blinks gently. But keep pawing away, and the alarm goes berserk, turning your precious little lamb into a wailing pervert klaxon. This thing'll make your local Catholic Church sound like a tornado siren.


[You can see the flashing light on the kid's shoulder]

The designer, Helge Fischer, explains his concept: "The ‘Safe Cuddling' suit allows for the innocent cuddling of children by helping adults to maintain their integrity." Here's a diagram of the no-touch zones:

Safe Cuddling is meant to send up our collective obsession with (and rank irrationality about) children's safety. But when Fischer, a recent grad from the Royal College of Art, in London, and a friend took Safe Cuddling to the playground, something curious happened. Parents got waaaaaay serious. Check the video here:

What's more disturbing: The suit or the parents' reactions?

Republished with permission from FastCompany.com. Authored by Suzanne LaBarre.