Mad Men Gets the Retro Barbie Treatment It Always Deserved 9.03K Brian Moylan 03/10/10 01:34PM Filed to: things we actually like things we actually like Mad Men Barbie Dolls Mattel Defamer We know this news came out yesterday, but we couldn't resist sharing the Joan, Roger, Don, and Betty Barbie dolls that Mattel is hawking for $75 a pop. Alcohol problems, sexual peccadilloes, and suburban ennui not included.