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She may not be the sharpest knife in the drawer, but Gwyneth Paltrow has taken one very effective PR trick to heart: A good way to stay in the public eye when you're not actually working that much—while also appearing to care about anything other than yourself—is to lend a little time to "causes." There was her recent UNICEF PSA for preventing childhood HIV, her Key For a Cure ambassadorship, and now she's the famous face in this video exhorting American ex-pats to vote for Obama: "I'll be voting from London," she shares, "but you can vote from anywhere. If you live abroad, you've got to do it." Clearly no American in a far-off land will fail to submit to such persuasion, especially as Gwynnie uses the most familiar of her three emote-modes: earnest!