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For running illegal gambling ads from 1997 to 2007, Google, Microsoft and Yahoo will pay fines totaling $31.5 million. Microsoft, the worst offender, owes $21 million; Yahoo, $7.5 million; and Google, $3 million. Additionally, Microsoft agreed to run $9 million worth of antigambling public service announcements and Yahoo agreed to provide $4.5 million worth of online advertising. The house does not always win.