Follow the users, wherever they go
Let's get this straight: IBM, surveying ordinary consumers like the folks pictured here, says that people are shifting from watching TV to using the Internet. Google executive Marissa Mayer, meanwhile, claims that people are shifting from surfing the Web to using cell phones. Please, someone come out with a study saying that people are tiring of their cell phones and switching on the boob tube, just to make this consumer-behavior merry-go-round come full circle.