The New York Sun, with what's got to be a bit of foreboding given its own tenuous existence, takes a look at Brooklyn, where a number of borough-centric magazines have failed to thrive. Pegging the piece on the closure of The Brooklynite, reporter Leon Nayfakh notes that:

The Brooklynite joins a graveyard full of other failed Brooklyn magazines, including NRG, the self-proclaimed "Pulse of Brooklyn," which ceased print publication last year; BKLYN Magazine, a lifestyle book that went on indefinite hiatus last month, and Brooklyn Bridge Magazine, a general-interest periodical that folded in 2000.

The culprit appears to be a lack of borough-wide advertising. While the shutterings of these mags will leave Brooklynites with far fewer places to read about themselves, we ask our friends across the river to take heart: You're never more than six months away from another New York piece about moms in Park Slope.

Latest Boom in Brooklyn Is in Failures of Glossy Magazines [NYS]