Sadly, advertising your magazine with 100% cotton is not 100% foolproof:

At a subway station I was passed by a women in her late 40's, probably a size 14-Petite (Manhattan Offender's first job out of college was a Dresses Manager at Macy's) with vibrant lipstick (let's call it 'Wild Raspberry') and that hair color that is sort of black, sort of deep magenta. She would have passed under my radar were it not for her black sleeveless tee -"Have you been kissed?" with a Cosmo Girl logo.

I sort of love it when marketing strategies are turned on their ear. Especially when it's just by the action of a woman on her way to work, throwing her hand in the drawer and pulling out her daughter's tee.

And to think: Had it been a Redbook logo, this would have been a completely different story.

I'll Let You Have the Cosmo, But the Girl? [Manhattan Offender]