Nielsen/NetRatings (motto: "Awkward name, slightly-less-sketchy results") is reportedly dropping pageviews as their top metric, replacing this standard measure of web traffic with "total time spent" on a site. The upshot? Google.com and YouTube.com could swap places on the list of most popular sites. This is actually a big deal and a good move, for several simple reasons.

• The former CEO of Monster.com, who already stepped down from that post and as board chairman over the industry-wide stock option backdating scandal, just lost his seat on the board as well. Monster announced Andrew McKelvey's resignation from the board this morning. [Washington Post]