A Russian nickel tycoon (seriously) is launching a magazine and television station called "Snob." "'It's for people who are successful and those who want to be successful,' said Andrei Shmarov, who will run Snob." Reuters filed this under "oddly enough" because they've apparently never glanced at an American magazine rack. All our glossies ought to be called Snob. Oh, the tycoon is spending $150 million to launch the mag so if you missed out on that Portfiolio job you can still cash in, if you're willing to relocate. [Reuters]