Way back in October, people were already saying that NBC's 30 Rock had exhausted its "Yes it's a product placement, but it's also a funny storyline!" justification. Oh, how wrong they were. Mmm, McFlurry!

The Best Western Gregory Hotel in Bay Ridge, Brooklyn offers high speed internet access, spacious meeting rooms, and free continental breakfast. Also offered: Murder! Yesterday the body of a 52-year-old man was found in the bathtub at the hotel, with his mouth gagged with duct tape. "The police said they were investigating the death as suspicious." Well, they know better than me, I guess. But hey, it's the same hotel where a 26-year-old man was stabbed to death in December by his lady friend after sex got too rough. Sounds like the lesson is, don't stay here if you are into kinky sex and your age is any multiple of the number 26. Or, more likely, the killers were looking for the guy (from, predictably, New England) who wrote this incredibly entitled yet asinine online review of—we remind you—a Best Western in Brooklyn: