Because the gossips say they're working on a new baby, but I'm not sure we can believe it until the beard is accounted for. Kevin Jonas is getting married, Snooki lost her job, Elin Nordegren hires a lawyer. TGIFriday Gossip.

These are difficult economic times, sure. And keeping up appearances isn't easy, especially if you follow the advice of some experts who argue that you need to look even better than usual during a financial downturn. But you can only cut costs and stoop so far, you know? If you insist on buying really expensive heels even when you can't afford them, but you then wrap your feet in plastic bags so you can return the shoes in a few weeks, you probably should just do your shoe shopping at Payless and call it a day. Really. We'll forgive you. [HuffPo]

• Eyebrows are no longer cool, apparently. Time to invest in a new pair of tweezers! [NYT]
• The CFDA and Vogue announced the 2009 Fashion Fund finalists today. [Vogue, Cut]
• Back in May, it was rumored that Stefano Tonchi, editor of the Times' rapidly shrinking T magazine, was heading out the door. Now the rumor is he's taking a top job at Vogue. [FWD]
• No, Baywatch wasn't filming in Soho today. The dudes dressed as lifeguards were promoting the new Hollister store on Broadway and Houston, which officially opened today. [Racked]

• The Calvin Klein billboard in Soho that has caused a bit of controversy recently has been replaced. Of course, just swapping out the ads could be part of the company's PR strategy to keep people talking about the ad campaign, in which case, well, it worked nicely. [GoaG]
• Rumor has it Anna Wintour has offered a Vogue internship to Prince William's girlfriend, Kate Middleton. [Grazia]
• Rumor also has it Emma Watson is designing a teen line. [Fashionista]
• Olivia Palermo plans to model now: She's signed with Wilhelmina. [P6]
• Isaac Mizrahi is opening a store on the Upper East Side in August. [WWD]

• Sign of the times: Henri Bendel plans to stop selling clothing this summer and will focus instead on accessories and beauty products. The Fifth Avenue flagship is giving up one of its three floors, and the company is cutting 8 percent of its staff, too. [NYT]
• More cheerful news: Save Fashion, the pop-up shop at the Port Authority Bus Terminal, makes its big debut tomorrow. [Save Fashion]
• The Jimmy Choo sample sale today was kind of crazy. [Racked]
• Beauty treatments you can do at home for cheaper. [NYDN]
• Padma Lakshmi talks jewelry as she gets set to debut her own line. [WSJ]
• A preview of Matthew Williamson's second shipment of clothes for women and his first batch of clothing for men. [NYM]

• The premiere of the new Valentino documentary last night attracted the likes of Gwyneth Paltrow, Claire Danes, Madonna, and Anne Hathaway, although the big topic of discussion was the designer's collection of pugs—Milton, Monty, Maude, Margot, Maggie, and Molly. [WWD, BB, SW]
• So, like, what's the deal with Valentino's tan? Don't ask Matt Tyrnauer, who followed the designer around for years to make the doc: "He does have that Mediterranean skin, but beyond that, I'm not sure." [NYM]
• Project Runway finalist Kenley Collins was arrested today for assaulting her fiance with their cat. We're not sure what means either. [NYP]
• CNN's profile of French Vogue's Carine Roitfeld is now online. [Fashionologie]

♦ Milan Fashion Week's climax was yesterday's Dolce and Gabbana show attended by Jennifer Lopez, Dita Von Teese, Petra Nemcova, Eva Herzigova, Claudia Schiffer, and Naomi Campbell, who relapsed slightly from her recent all sweetness to yell at paparazzi: "Leave me alone!" [WWD]
♦ Norma Kamali has designed a collection for Wal-Mart: Nothing will be more than $20 and you can catch an early look at the T-shirts, dresses and skirts at Kamali's West 56th Street store. [NYDN]
♦ The CW has released contestants' bios in advance of the October debut of Stylista. One lucky winner will get an apartment, an editorial job at Elle, and a clothing allowance at H&M. A lifetime of therapy to get over the public humilation? Not provided. [The Cut]

From the mailbag: If you're not at the Jimmy Choo sample sale already, don't bother: "I hear the line outside is pushing 4000, can that be? this is about a third of the outside line."

From the mailbag, photos from the Jimmy Choo sample sale! We had trouble believing this was an actual Jimmy Choo boot, but our source assures us that it is, and that there is also a matching bag: "There was a whole table of 'exotic' fur."

From the mailbag: "The offices must be shut down! It seems like everyone is here- who is maning the battlestar? YES! inside! Shoes!"

From the mailbag: "Ooo a girl from hearst didnt bring her wallet! Mayhem ensues! She asks, will they take a check?"

From the mailbag: "Its a mass of hair and they are letting ONE in at a time, the line was totally compromised by the huge lunch rush, who ALL cut"

From the mailbag: "jimmy choo—the old ones are yelling at security, the young planning happy hour & pushing past everyone with their iv needle heels"

From the mailbag: "Jimmy choo update- hearst girls came, charged the line, and ruined everything! No order! State of emergency! Send help!"

From the mailbag: "Update from the jimmy choo sale. I'm scared. There is no order, and with at least 30 mins to go, there r about 100 women standing around, pissed."

We've got to congratulate Jimmy Choo on this great ad, found bannered on the Allure website: