Are Consumers Ready For A Cartoon Edgier Than Charlie Brown?
Hamilton Nolan · 06/18/08 08:31AMIs it a mark of progress that our national ads can now feature characters that are far more foul-mouthed and offensive to white bread America than in times past? I'm inclined to say yes. The Times considers the rise of Family Guy characters as beloved ad icons, even for wholesome brands like Coke and Subway. But hey, sometimes they say things on that show that are funny! Times are changing, you see, and these cartoon characters are just acceptable enough to squeeze into the mainstream under the rubric of "edgy." Since this is a hugely popular TV show on the Fox Network that is just the next in a long line of "edgy" cultural moments, you could correctly call this an antiquated discussion (even for the olds). The real question is: will Americans stand for a fat, ignorant cartoon father telling them how to eat their meat?