• Madonna signs a deal with H&M, under which she and all of her crew will be outfitted with a complete H&M wardrobe for when they're off-stage. You know, when no one will actually cares what they're wearing. [AP]
• Harry Potter mastermind JK Rowling has been named the greatest living British writer in a UK magazine poll. Huh? We expected this sort of outcome from Americans, but not the Brits. Salman Rushdie, Zadie Smith, Ian McEwan cry into their pillows. [BBC]
• Just in time for summer, surf's up at the Williamsburg waterfront! Don't forget your syringes! [YouTube via Curbed]
• Fader magazine releases its entire issue on podcast. Paper — and reading, for that matter — is so provincial. [Fader]
• The Times' Kate Aurthur flees the coop, joins the LA Times as its new television editor. [LA Observed]
• Microsoft hires Demetri Martin for its upcoming campaign. Poor guy. [SPI via The Apiary]
• Angelina Jolie actually understands latitudes and longitudes. Good for her. [Us Weekly]
• Useful advice on how NOT to get murdered when thrown out of a club. [Clublife]