Cra-zazy customers hardly need to be told where they can take their complaints: They just need an outlet. Get Satisfaction aims to automate the bitchfest. Bonus: Its president is Lane Becker, one of Valleywag's most lovably lubricated crush objects — clothed, bespectacled and interviewed in this clip from Web 2.0 in New York. Becker's founding cohotties are Thor Muller and Amy Muller. The "frictionless" solution to demanding customers, who will blog about your inadequate service as soon as look at you, was hatched out of the mayhem caused by their mail-order grab bag business for previously free conference tchotchkes, Valleyschwag.

Awwwww! Darling little "microphilanthropy" social site Causecast didn't nab the grand prize at this week's big San Francisco startup beauty pageant. So we love it even more. Pictured here is the main reason why: Causecast's director of business development, Sloane Berrent, who's eye-catching in a way even the most granola of nonprofit crusaders can feel good about. Causecast's approach may be glossed-up and Hollywood — Berrent and company livestreamed onetime Playmate Jenny McCarthy for their demo. We just don't know who's more deserving of Causecast's charity: washed-up starlets aiming to prove they're more than just a pretty face, or their supposed beneficiaries. (Photo by Brian Solis/Bub.blicio.us)