counterintuitive-speculations

Is 'Details' Nearly Done?

Doree Shafrir · 06/15/07 09:39AM

Might Details go the way of ElleGirl, Teen People, Life and all those other magazines that close their print versions to go web? A source in the advertising industry has begun thinking that Details' days are numbered, spurred by the fact that many of latest issue's ads came through from bundled corporate ad sales, instead of from the Details team, as a cross-magazine buy. But would it be so crazy if the content (but presumably not all of its staff!) were folded into men.style.com, "the online home of Details and GQ"? Let's look at the numbers!