corporate-tools

New 'EW' Publisher Just Loves The Word "Brand"

Choire · 12/03/07 09:20AM

Scott Donaton announced a few weeks ago that he's leaving Ad Age, where he was finally named publisher back in February, for the publisher slot at Entertainment Weekly. In an email sent to pals last week (one that reads very much like a cover letter to a job application!), he enthuses about "how much passion" he carried for the "brand" of Ad Age and how excited he is to move on to a "great brand," particularly because his new job is located at the intersection of all things he holds dear, including... branding.