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Usually celebrities trend on Twitter because they died, retired, or are One Direction. None of that describes Back to the Future star Michael J. Fox. So why are so many people tweeting about him?

Sourpuss mogul-sniffer and British GQ contributor Michael Wolff is having some trouble with his Twitter.

As though the saga of the internet's weirdest hoax wasn't weird enough already: A journalist nows claims she found out the art-pranksters behind YouTube series Pronunciation Book and the fake Twitter spambot Horse_ebooks—only to be lied to, manipulated, and "gaslit" for months by the two men and a circle of mutual friends.