battling-illiteracy

NYTBR Podcast To Save Book Reviewing With Catchy Jingle

Emily · 05/01/07 09:40AM

As more people get their news online than ever, our country is locked in a fierce struggle to keep its newspaper book reviews from extinction. But while books sections nationwide reduce their coverage or shutter entirely, some papers are bravely experimenting with new digital bells and whistles — the kind of value-added content that keeps the youngsters infotained. For example, did you know that every week, Times Book Review Editor Sam Tanenhaus talks to authors, editors, critics and senior editor and best-seller columnist Dwight Garner about new books for a podcast? He does! And the hippest part—besides getting to hear the dulcet tones of Meghan O'Rourke and such, of course— is the New York Times Book Review theme song. Go on, listen. For those about to rock, we salute you.