A couple weeks ago, when we showed you how to redesign your Tumblr for free, we mentioned that a company called Tumblize plan to charge $499 for the very same service. We were wrong. Andrew Wilkinson's Tumblize, launched today, will design you a customized Tumblr for "just $999." Startled by that kind of nonironic usage of the word just? Don't be. If Tumblr's blogging hordes have taught us anything, it's that earnest is the new ironic. Besides, Tumblize already has customers offering testimonials. Simon Frankson extols: