ContentNext, the parent of media technology blog PaidContent, was purchased by the UK's Guardian Media for $30 million, pending the site meeting performance expectations in the coming months. The company will continue to report independently in the meantime under new CEO Nathan Richardson and the editorial direction of founders Rafat Ali. It's certainly more than the $15 million deal blog prospector Michael Arrington thought would only afford Ali, Kramer and Co. "spending money," and it's in line with other recent deals such as MediaBistro's $25 million sale to Jupiter and ArsTechnica's $25-30 million sale to Condé Nast. So, which tech news entrepreneur might follow?

This year's Sun Valley retreat, put on as usual by investment bank Allen & Co, will be Digg CEO Jay Adelson's second. But it marks Adelson's third or fourth trip around the block trying to sell Digg — with Allen & Co's help, naturally. Most of Digg's prior suitors — IAC, News Corp. and Al Gore's Current TV among them — are regulars at the Idaho resort. Glancing at Dealbook's photo of Adelson and Google cofounder Larry Page, we wonder: After months of lobbying from Google VP Marissa Mayer, has Google's top management finally decided to buy Digg and relieve the New York-based Adelson of his wearisome bicoastal commute? Adelson and Page's all-smiles body language in this photo strongly suggest it's so. (Photo by Reuters)

Update: Truemors is back up, though occassionally throwing errors, according our former colleague Jordan Golson over at the Industry Standard.

The email-newsletter headline had my business-minded editor all hot and bothered: "Yelp Goes to Google!" But no, this wasn't an oh-so-logical tuck-in acquisition of the local reviews site by the search giant. Instead, it was a sitdown with Marissa Mayer. In the interview, Mayer reveals her usual spreadsheet array of girly affectations: cupcakes! Manolos! highlights! I'm miffed about the highlights, because we have the same stylist, and as Mayer gushes like the best ladymag ingenue, "I hesitate to even say anything because she's so good and I'd hate for it to be harder for me to get an appointment." Still, cute to see her getting cozy with the review website, since if Google did take the plunge and acquire Yelp, it'd be Mayer, VP of Stuff People Actually Use, who'd make the call.

NBC Universal and two private equity firms, Bain Capital and the Blackstone Group, acquired the Weather Channel and Weather.com from Landmark Communications over the weekend for a rumored $3.5 billion. Yes, we're not shocked either that NBC figured out Weather Plus wasn't taking over the meteorological universe. [PaidContent]

Yahoo CEO Jerry Yang spent the holiday weekend with his company's Goldman Sachs advisers, devising a plan to present shareholders during the company's annual meeting on August 1. The goal: Craft an alternative to a company breakup or buyout at the hands of Microsoft, which would likely come at the cost of the entire Yahoo board's jobs, including Yang's. To escape such a fate, Yang and his bankers zeroed in on Time Warner, hoping to acquire its online property AOL in exchange for $10 billion worth of Yahoo stock. It's an old plan, brought up again last week after first surfacing in April.

The Wall Street Journal's report that Microsoft is looking for partners to dine on Yahoo's carcass à la carte — a group which includes Journal owner News Corp., whose media-mogul boss, Rupert Murdoch, has long flirted with swapping MySpace for a chunk of Yahoo — triggered after-hours trading that boosted Yahoo's stock well above $21 a share, keeping it from dipping below the $19 it was trading at before Team Redmond's initial buyout offer was announced. We can only hope the story was sourced better than TechCrunch's earlier stock-boosting rumor.

Microsoft's latest plan: acquire Yahoo's search business and convince either Time Warner or News Corp to snatch up the rest. Microsoft CEO Steve Ballmer and Yahoo board chairman Roy Bostock had a meeting scheduled Monday to discuss the plans, but Ballmer called it off at the last minute, reports the Wall Street Journal. Yahoo sources took the cancellation to mean Ballmer couldn't persuade News Corp's chairman Rupert Murdoch or Time Warner CEO Jeff Bewkes to do the deal. They're probably right about Bewkes. Word has it he's hoping Yahoo will buy Time Warner's AOL, not the other way around. As for Murdoch, he's been willing to hand over MySpace for Yahoo stock since at least last year, but perhaps like us, he's wondering why anyone would make a move for Yahoo shares right now, when they don't seem to be going anywhere but down. (Photo by xamad)

Never mind corporate meatballs like Neil Ashe and Quincy Smith — how's perky CNET correspondent Natali Del Conte faring in the wake of CBS Interactive's acquisition? Well! In an appearance on today's Early Show with Harry Smith, she sported a new 'do and explained the intricacies of different hands-free options for California drivers now banned from holding a cell phone to their ears. The best part is watching Smith stumble a bit trying to understand Bluetooth, pick himself back up by casually noting his experience as a helicopter passenger, then stumbling again over "those map things" before telling viewers to visit earlyshow.cbs.com — which is not a valid URL. Which makes us think that maybe Del Conte would make a better host than the guy who made his name doing standups for A&E Biography. Harry may be a perfect stand-in for the confused-old-man audience CBS currently has. But Natali represents the future audience CBS hoped it was buying.

Perhaps you remember the morning of February 1, 2008, when Microsoft CEO Steve Ballmer made public his intentions to purchase Yahoo at $31 per share. Or maybe you recall Ballmer's angry letter on April 5, demanding Yahoo answer to Microsoft's offer. Yahoo CEO Jerry Yang and the Yahoo board of directors would prefer you not. According to a shareholder presentation the group filed with the SEC — part of its campaign against Carl Icahn's alternative slate — Yahoo's board wants Yahoo shareholders to believe that "the record casts doubt on whether Microsoft was ever committed to a whole company acquisition."

Quincy Smith will serve as CEO and Neil Ashe will serve as president at CBS Interactive in the wake of the now-completed acquisition of CNET by CBS. And those are just the juicy meatballs atop a tangled mess of management noodles after executives from the two companies were tossed in the pot. News.com editor Dan Farber, however, didn't even make the menu, notes presumptive CNET killer Michael Arrington, who presents the internal memos emailed to CBS and CNET employees. Farber might have been prescient in posting a photo of early CNETeer Ryan Seacrest to his preview of the Web site's new redesign — the CBS News demographic is older than the silver-maned Farber, and CBS head honcho Les Moonves played up sports and entertainment ahead of news at the new company.

Carl Icahn has finally gotten his online soapbox working so that he can start talking candidly about his proxy battle with Yahoo board, but posts so far have been few and far between. Some are noting that maybe it's just too hard to keep up with the rigors of blogging, but Icahn is now insisting it's the SEC prohibiting him from speaking out. Rather, he's just going to go on the attack against Yahoo management. Maybe he should have just setup a Tumblr account instead? That seems easier. (Photo by AP/Mark Lennihan)

Napster is still trying to prove that it can sell MP3s, but for some Napster shareholders fighting a proxy battle to get representation on the board, they'd prefer the company was for sale, and at a premium price. Based on their SEC filing, shareholders are arguing that with the purchase of Last.fm by CBS for $280 million, Napster should be worth equally as much, if not more. The only reason it's not is because of a "lack of confidence in governance." They seem to be overlooking the fact that Last.fm doesn't have the brand name baggage but does have a lively community of users.

The Bill Gates media express rolls on as Gates powers down his infernally unusable computer at Redmond today, but he's leaving as a prophet. In an interview with Tom Brokaw, he notes that any Yahoo deal (which he was never enthusiastic about in the first place) probably won't happen. [CNBC]

Google has been bullish on their mobile device operating system Android, whereas Microsoft has been playing catch-up in search. Probably figuring it would probably be better to compete on a playing field that Google doesn't already dominate, Microsoft has acquired Portuguese mobile software maker MobiComp for an undisclosed amount. [NetworkWorld]

What's going on over at FriendFinder Networks, née Penthouse Media Group? Apparently the effort to migrate into an online publishing and social networking powerhouse is being hampered by developers dissatisfied with working conditions and an inability to hire new staff — even though supervisor Anthony Previte threatened he could replace the disgruntled employees at a whim, according to a tipster. An internal email obtained by Valleywag features Previte scolding the mutineers for disappearing from work early and being insubordinate. This news might put off the investors necessary to bankroll the company taking itself public — assuming the rumor that the big money has already demurred, delaying the planned $250 million IPO, isn't true.

Powerset never quite managed to launch with their natural language parsing search product. But they did give everyone a glimpse with a preview of search for Wikipedia. Not quite game-changing enough for Yahoo to buy or Amazon's Jeff Bezos to invest in, but just enough to get Microsoft to pay $100 million. Which is considerably less what Team Redmond would have paid for Yahoo's search business. Not bad for a company running on borrowed hopes and dreams. (By Intern Alaska, photo from Powerset)

Atom Films, a pre-Web 2.0 aggregator of shorts from indie filmmakers that swallowed up Macromedia spinoff Shockwave was itself swallowed up in 2006 by old media heavy Viacom for $200 million. Now the site is finally relaunching two years after the acquisition with an emphasis on comedy and a handful of original series. The site has plenty of stiff competition for funny video clips delivered to bored office workers, but is still offering a fifty-fifty revenue split to creators. [Silicon Alley Insider]

Major Yahoo investors want Microsoft to buy a third of Yahoo at $30 to $32 a share and force Yahoo out of its Google search advertising deal. These shareholders say their pressure has Yahoo Roy Bostock believing he has to do a deal with Microsoft. These shareholders say Microsoft should pay Yahoo $1 billion to seal the deal. These shareholders shareholders say their plan would include firing Yahoo CEO Jerry Yang and president Sue Decker. These shareholders — like us — are probably just tired of hearing about either company at this point.

In an open letter to shareholders, CEO Jerry Yang and chairman Roy Bostock assure abused shareholders that they're the only ones who truly love you. They know that Microsoft offered to buy your shares at a premium, and then tried to be just a friend with search benefit, offering $1 billion check and an $8 billion investment. But don't listen to Carl Icahn who says they haven't been good to you — he just doesn't understand that what you share goes deeper than stock price drops.