Catsimatidis Gets Clever
Your favorite Greek-American, politically ambitious supermarket billionaire has come up with a new name for the souped-up Gristedes that he wanted to call Trader John's, an idea that Trader Joe's didn't find very amusing. John Catsimatidis is calling his new outlet Grocer John's and he'd like you to know it represents "the new wave of marketing in New York." He'd also like you to be aware that two pounds of golden ripe bananas will run you a buck. [Racked, previously]