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Page Six reports today that Sony Music chief Rolf Schmidt-Holtz is negotiating a new contract worth about $50 million. It's not exactly music to the ears of the numerous Sony execs who have been shown the door in recent years; we're guessing it was one of Rolf's many victims who is quoted as saying that the German publishing exec-turned-music exec "wouldn't know a hit if it fell into his glass of Schnapps." [Page Six]