New ad boss plans to lay off half of AOL's sales force
With Curt Viebranz out, AOL's new advertising boss Lynda Clarizio plans to integrate the Time Warner subsidiary's various ad sales teams — those from acquisitions Tacoda and Quigo, for example — into one. That will create redundancies which Clarizio plans to handle by axing about half of AOL's sales force, Silicon Alley Insider reports. Top executives at Advertising.com will fill new roles running all of advertising for AOL.