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Apple products: Designed well, marketed better. And it starts from the top. After yesterday's MacWorld keynote Apple CEO Steve Jobs told the New York Times: "I'm going to be the first one in line to buy one of these," he said. Right. Not if this guy has anything to say about it, Mr. Jobs. And besides, we have it on good authority, Mr. Jobs, that you're running Leopard on a 40-foot projection screen.