Meet Danielle Perissi, Time Inc.'s fibbingest flack
An aside: While working on this morning's item about the back-from-the-brink reprieve of Business 2.0, I phoned Time Inc. flack Danielle Perissi, whose ostensible job is to represent the publisher's business titles. As usual, she issued a denial that any changes were afoot. Well, no, that's too kind: I should say, rather that she lied baldfacedly and, what's far worse, unconvincingly about the matter. I don't know why I bothered to call her. Or why colleagues at Time Inc., a company full of journalists with no patience for inept flacks, tolerate her. Oh, right — they don't.