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NICK DOUGLAS — Remember how the Daily Show's John Hodgman did such an adorable performance in Apple's "Get a Mac" ads that it made the PC seem cuddlier than the smug Mac? Then remember how Microsoft hired the equally charming Daily Show correspondent Demetri Martin to pimp Windows Vista on the delightful site, Clearification? Now imagine how Microsoft might handle such blessing. Yes, by screwing them up. Know the annoying prick in every coffeeshop line and office hallway, bragging about his $500 phone that runs his "work stuff"? He's the new spokesperson for Windows Mobile. Sure, some of his lines in the videos are charming, but on this promo page, he comes off a little too much like the suits I avoid at tech conferences.