Everyone Knows Numbers On The Cover Move Magazines
Our tech industry expert over at Valleywag noted something interesting about BusinessWeek's recent cover story on Digg.com's Kevin Rose: The piece was "originally titled 'Wealth Punks,'... The magazine also considered the bland 'Geeks 2.0' for the cover before settling on 'How this kid made $60 million in 18 months.'"
A bit of digging resulted in the discovery of the original cover, pictured here next to the final version.
Could it be that BusinessWeek was radically inflating numbers in an attempt to hype an industry resurgence and sell more issues? We'd hate to cast such aspersions against any publications, let alone one of BusinessWeek's caliber, but an even earlier version of the cover recently surfaced, and, well, it makes us a little suspicious.
Emergency evening post: Blogger publishes rejected BusinessWeek cover
Why BusinessWeek said Kevin Rose is worth $60 million [Valleywag]