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Taking to heart the Hollywood maxim that "All that is required for the triumph of drunken, anti-Semitic movie star evil is that good superagents do nothing," Endeavor icon Ari Emanuel is using his platform over at the Huffington Post to rally the entertainment industry to take a principled stand against Mel Gibson:

At a time of escalating tensions in the world, the entertainment industry cannot idly stand by and allow Mel Gibson to get away with such tragically inflammatory statements. When The Passion of the Christ came out, Gibson was quoted as categorically denying any anti-Semitism attributed to him: "For me, it goes against the tenets of my faith, to be racist in any form. To be anti-Semitic is a sin. It's been condemned by one Papal Council after another. There's encyclicals on it, which is, you know — to be anti-Semitic is to be unchristian, and I'm not."

Now we know the truth. And no amount of publicist-approved contrition can paper it over. People in the entertainment community, whether Jew or gentile, need to demonstrate that they understand how much is at stake in this by professionally shunning Mel Gibson and refusing to work with him, even if it means a sacrifice to their bottom line.

There are times in history when standing up against bigotry and racism is more important than money.

All over town, agents, studio executives, and other power players are nervously eyeing one another, wondering if this indeed a time in history for standing up against bigotry and racism, or a time during which they can obtain the services of a $20-million-per-picture superstar at a heavily discounted rate. And after about five minutes of painfully searching the places where their souls used to be stored, the phones at ICM will start ringing off their hooks, as the feeding frenzy to give Gibson a chance to redeem himself for 20 percent of his usual quote begins.