• People magazine shoots to number one on AdWeek's hot list, proving that the fat-beach-mommy demographic is lucrative as ever. [NYP]
• Slate tries to figure out why American Media titles are doing so poorly and discovers, surprisingly, it's not all Bonnie Fuller's fault. Kind of. [Slate]
• After a record-breaking follow-up issue, Men's Vogue may prove that metroxsexual magazines do work in the Midwest. [WWD]
• New York City ad industry probe shows that executives are doing a horrible job at hiring minorities. The Wassupp!!! guys set the bar way too high, apparently. [AdAge]