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If one of your major competitors were preparing to launch a new weekend section, how would you respond? By launching a pre-emptive redesign, of course! (Redesigns are so fucking hot right now.) To wit, the Times debuts a "new and expanded" Business Day. (OMG, does that mean more Kurt Eichenwald? Our breath is beyond bated.) The motherlode comes this Saturday, with "a column by prize-winning finacial journalist Joseph Nocera and new features on personal business, including a Q&A with an executive in the news; an investing column; alternating columns...blahblahblah." Who cares? If it's only half as gay as the new Thursday Style section, we're sold. -KEW

[Teasing article not available online, sadly.]