David Brooks: Infomercial Pitchman?

Did anyone else notice that this Saturday's regularly scheduled David Brooks column was pre-empted by an infomercial for the neocon journal The Public Interest?
How else to explain why devotes his whole column to the journal and closes with what seems like a clear plug:
Several of the original players are dead. Kristol, Glazer and Bell are in their 80's. A great young editor, Adam Wolfson, has done much of the heavy lifting, but he and his senior colleagues are calling it a day. The magazine will not outlive all its founders.
I read through the back issues this week with growing sadness. The Public Interest will not be around as we reform entitlements and continue our debates on what it means to be American. All we'll have are the archives, at www.thepublicinterest.com.
All this for only $19.95! Call now and we'll double your order—a forty dollar value—for free!
