We re floating theories on Heineken s Super Bowl commercial that lampoons our celeb-obsessed culture. Who was Brad Pitt talking to on the phone at the end? It s the biggest mystery since Bill Murray whispered in Scarlett Johansson's ear at the end of Lost in Translation.

Any guesses? Send 'em our way, and we'll run the best.
Pitt's Six Pack in Super Bowl Ad [NYP]