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The big hoo-ha in publishing this year was the mega-sale of blogger Salam Pax's book, a personal anonymous account from inside Iraq.

What a nice blurb on the front cover! Aren't you thinking, wow, Serpico author Peter Maas writes for Slate? From beyond the grave?

Of course, the blurb is actually from well-known journalist Peter Maass, who we imagine isn't too thrilled. The hideous misidentification first occurred on the British edition; we hear that although Mr. Maass informed the publisher of their mistake, the mistake was repeated on the original American version.
Weblog: Peter Maass [Peter Maass]
Peter Maass: Salam Pax is Real [Slate]
Salam Pax [Amazon UK]