No, seriously! What? Why are you laughing? The San Francisco Chronicle is hailing San Francisco a "magazine capital." Business 2.0 editor Josh Quittner says that difference between the San Francisco media industry and the NY media industry is that in New York, people are obsessed with their jobs and in San Francisco, they make time for things like sports: "[In New York] People tended to define themselves by what they did...At Time magazine, you went into the building on Tuesday and came out on Saturday, and that was considered a normal way to live. That's why there's so much hard-core great media there... [In the Bay Area] the weather's too good. People want to go out on a mountain bike, and hike and take advantage of this incredible location." I think Quittner missed the point. In New York, social climbing, gossip, and building (or destroying) media empires are sports.
Bay area still a magazine mecca: it's not New York but flourishes after downturn [SF Chronicle]